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HomeMobileApple and Kim Kardashian collaborate on distinctive Beats Match Professional line

Apple and Kim Kardashian collaborate on distinctive Beats Match Professional line


Beats is increasing the lineup of its common Beats Match Professional earbuds with shade choices. This time, Apple-owned Beats teamed up with Kim Kardashian to design three “impartial” colours for the Beats Match Professional, in addition to a brand new advertising marketing campaign.

Beats describes the brand new shade choices as that includes “Kim Kardashian’s signature minimalistic aesthetic.” The brand new shade choices are referred to as: Moon (mild), Dune (medium), and Earth (deep). In the event you observe Kim Kardashian or are conversant in her SKIMS model, you’ll rapidly see her affect on these shade choices.

Kardashian defined:

“I needed to interrupt away from the concept that headphones must be colourful to make an announcement,” mentioned Kim Kardashian. “This collaboration is particular as a result of it permits you to mix in or stand out, and Beats is thought for creating merchandise that showcase individuality.”

Eddy Cue, who serves as Apple’s senior vp of Providers, is happy about this new partnership:

“Kim introduced her signature minimalist type to the first-ever Beats Match Professional customized headphones,” mentioned Eddy Cue, Apple’s senior vp of Providers. “We’re excited to supply Beats’ most progressive headphones in an entire new, attractive shade palette to music followers and vogue lovers alike.”

There’s additionally a brand new “Beats X Kim” advertising marketing campaign that can launch alongside these new Beats Match Professional colours. Within the video beneath, you’ll be able to watch Kardashian clarify her inspiration for this design, how she first began working with Beats, and extra.

Beats Match Professional debuted late final 12 months as an interesting different to AirPods 3 and AirPods Professional. One of many greatest differentiators is the wingtip design, which helps the Beats Match Professional sit inside your ear for a highly-secure match.

Beats Match Professional in Moon, Dune, and Earth colours will likely be accessible to order beginning Tuesday, August 16 at 7 a.m. PT for $199.99. You’ll additionally be capable to examine them out in choose Apple Shops world wide as nicely.

  • US: Los Angeles – The Grove, Tower Theater and third St. Promenade; New York – fifth Avenue and SoHo; Miami – Aventura; Chicago – Michigan Avenue
  • UK: London – Regent Road
  • France: Paris – Champs-Élysées
  • Germany: Berlin – Kurfürstendamm

In the event you don’t care about having the newest and best Kardashian model of Beats Match Professional, it’s also possible to discover them on Amazon at decrease costs.

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